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HOYA Social
Campaign Branding, Activation
2021 – 2022
[03]
To engage HOYA’s B2B and B2C audiences, I concepted and designed an educational social media series on eye care and optical health. The content combined playful, eye-catching visuals with informative messaging, adding versatility to the brand’s visual identity. (Oversight by Fabian Hupfauf; copy by Rebecca Took, Nomads Agency.)
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